TopTulp, a partnership of Paul Kuijpers and Sander Warmerdam has put together with the Floriade 2012 a large tulip promotion. Until the end of February tulips are for sale in a special cover in 125 Edeka supermarkets in Germany. On the cover is a discount coupon, which give you a 2.50 Euro discount on the entrance of the Venlo Floriade 2012, starting from next spring. The flowers are sold through the trader Flower Power. The covers are developed in cooperation with the Floriade and are supplied by Koen Pack.
TopTulp has been providing to the satisfaction of Flower Power for years and has already done similar tulip promotion activities in cooperation with the theme park Toverland. In total, 1.4 million tulips are packed in 200.000 covers. TopTulp is pleased that through this cooperation, the aim to sell more tulips in the Venlo region has been given an extra boost.